Jahnavi Ray

Jahnavi Ray

Fractional CMO, B2B Growth Strategist & Marketing Leader

Jahnavi Ray, MBA, is a Canada-based fractional CMO and B2B growth strategist with 17+ years of marketing experience. Consulting independently since 2017, she connects GTM strategy, positioning, ABM, demand generation, lifecycle programs and sales alignment to commercial decisions. Her ABM work generated $6M+ in qualified pipeline; a separate SaaS engagement increased leads 121% and revenue 82% without expanding the team. She holds an MBA from the University of Mumbai and completed Women in Leadership at Harvard University. A GrowthMentor mentor and 2018 OpenText Innovation Award recipient, she works remotely worldwide on fractional, interim, consulting and suitable part-time leadership mandates.

Articles by Jahnavi Ray

Marketer, salesperson, and customer success manager coordinate account actions from buyer signals on a dispatch board.

What Is a Signal-Based GTM Operating System? From Buyer Signals to Coordinated Action

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Marketing operations leader reveals a streamlined path from web form to sales handoff during an audit.

What Does a Marketing Operations Audit Engagement Actually Include? FAQs Answered

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Fractional CMO aligns a marketing team's campaign roadmap across content, paid media, email and analytics.

How Fractional CMOs Integrate with Your Existing Marketing Team

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Revenue operations leader examines a sales pipeline model where qualification bottlenecks jam deal flow.

Pipeline Diagnostics FAQ: 15 Questions B2B Revenue Teams Ask Before Hiring Outside Help

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Marketing ops manager routes high-fit account leads to sales while other prospects enter demand nurture.

How ABM and Demand Generation Work Together to Build More Pipeline

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Strategist defines an ideal customer profile, replacing “Everyone” with qualified mid-market operations leaders.

ICP Development Service: How a Positioning Engagement Builds Your Ideal Customer Profile

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Marketing lead sorts AEO questions into strategy, content, and measurement as an answer box updates.

Frequently Asked Questions: Answer Engine Optimization (AEO) Services Explained

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Founder compares a fractional CMO’s campaign case with a full-time CMO’s permanent desk on a growth roadmap.

Fractional CMO vs Full-Time CMO: Which Marketing Leadership Model Is Right for Your Stage?

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Discuss your growth mandate with Jahnavi Ray

Book a conversation at https://calendly.com/jahnavi-ray/30min. Canada-based, working remotely worldwide. Contact to discuss scope and availability.

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