B2B Content, Channel & Campaign Strategy

Build a practical content and distribution plan around buyer needs, buying stages and revenue objectives.

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Jahnavi Ray GTM operating system framework

What we offer

  • Map Buyer Needs and Channels; Design the Content Program; Review Contribution

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    How pricing works

    USD. Scope-based consulting, fractional/interim retainers and mentoring/coaching engagements. Typical approach: monthly retainers billed in advance; project payments by agreed milestones; invoices due within 15 days unless agreed otherwise. Fees, responsibilities, payment schedule and cancellation terms are confirmed in the engagement agreement. Contact to discuss scope and availability.

    Industries we serve

    B2B companies, including SaaS, enterprise software and technology services

    How it works

    1. Map buyer needs and channels

      Understand buying stages, priority audiences and the commercial objective.

    2. Design the content program

      Connect useful themes, distribution, campaigns, webinars and sales enablement.

    3. Review contribution

      Define a practical cadence and measures for qualified demand and buyer progression.

    Areas we serve

    • Toronto Ontario
    • Dubai Dubai
    • Mumbai Maharashtra
    • Lucknow Uttar Pradesh
    • New York New York
    • 17+ Years of B2B marketing and growth experience
    • 121% SaaS engagement: increase in leads
    • 82% Same SaaS engagement: revenue growth
    • 200% Year-over-year increase in qualified opportunities
    • 64% SQL lift through GTM realignment
    • 41% ABM and demand generation pipeline lift

    Why us

    Why choose B2B Content, Channel & Campaign Strategy from Jahnavi Ray

    • 17+ years of B2B marketing and growth experience across early-stage teams and complex enterprise environments.

    • Senior strategic judgment combined with embedded operating leadership, team development and execution.

    • Connects positioning, demand generation, ABM, lifecycle programs, sales alignment and revenue measurement as one GTM system.

    • Founder OS and a structured GTM operating approach translate buyer evidence and growth patterns into practical priorities, ownership and learning.

    What our customers say

    actionable, strategic, and energizing.
    Chris Morton, Founder, The Coastal Concierge
    Very friendly, very approachable, very knowledgeable.
    Vlad Petre, GrowthMentor reviewer, Sibe.io

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    Frequently Asked Questions

    How do I engage Jahnavi for B2B Content, Channel & Campaign Strategy?
    Jahnavi is Canada-based and works remotely with teams worldwide, with meetings by appointment. The mandate, responsibilities, fees and timing are agreed directly. Contact to discuss scope and availability at https://calendly.com/jahnavi-ray/30min.

    More to explore

    Interested in B2B Content, Channel & Campaign Strategy?

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    Discuss your growth mandate with Jahnavi Ray

    Book a conversation at https://calendly.com/jahnavi-ray/30min. Canada-based, working remotely worldwide. Contact to discuss scope and availability.

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    B2B Content, Channel & Campaign Strategy
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